The history with the LEGO firm begins in 1932 the moment Ole Kirk Christiansen, a Danish father, decided to begin a business trading his hardwood toys door to door in his town of Billund, Denmark. He called his new business « Lego » – a combination of two Danish text, « leg godt, » which necessitated « play well. »
In 1958, you can actually founder, Godtfred Kristiansen, copyrighted a system for the purpose of coupling the plastic bricks that would after become often known as LEGO « Automatic Joining Bricks. inches The invention allowed LEGO to create more diverse and complicated toys.
Following that, LEGO broadened https://lego-x.com/ its offerings and began to cater to both kids. It released a line of « Minifigures » in the mid-1970s that included human numbers with posable arms, and in addition marketed rings sets just for young girls.
One more expansion in 1979 saw the introduction of LEGO Space sets, launching astronaut minifigures, rockets and spaceships, amongst other well-liked themes. In 1999, the LEGO Group entered the Star Battles market, launching pieces featuring the X-wing fighter and LINK Fighter.
Since the company grew, it should increase it is ability to propose new products quickly and successfully. To this end, it chosen management advisor Jorgen Vig Knudstorp.
He helped the company cut down on products on hand and reduce production time. This individual encouraged the company to build associations with main toy firms, including Goal, Wal-Mart and Toys ‘R’ Us.
This individual also created LEGO Creative ideas, an online community where fans could give plans for new Profano sets they wanted to see produced. This kind of allowed SEGLAR to test the benefit of new concepts and gain feedback before committing to all of them.